Legal

Privacy Policy

Last updated: November 12, 2026

This policy explains how Supernova Toronto Inc. (Ontario Corporation Number 003319563), operating as HYPE, collects, uses, shares and protects personal information when you visit hype-media.co and its subdomains, contact us, book a call or work with us.

Information we collect

We collect only what we need to respond to you and deliver our services:

  • Contact details you give us, such as your name, work email, phone or WhatsApp number, company name and website.
  • Answers you give in our forms, such as your monthly ad spend and your main growth challenge.
  • Call bookings and meeting details, when you schedule a call.
  • Billing details needed to invoice you. Card and bank details are entered on Stripe and never reach our servers.
  • Messages you send us by email, WhatsApp, Slack or other channels.
  • Basic technical data such as browser type, device, pages visited and approximate location, collected through cookies and analytics tools.

Client data we access during an engagement

When you hire us, you may give us access to tools such as Shopify, GA4, Triple Whale, Intelligems, Microsoft Clarity or Hotjar. These can contain your customers' personal information. We access it only to deliver the agreed services, we do not sell it or use it for any other purpose, and we treat it as confidential. You remain responsible for having the right to share that data with us.

How we use information

  • To reply to your enquiry and decide whether we are a good fit.
  • To schedule and run calls and meetings.
  • To deliver, manage and report on the services in your agreement.
  • To send invoices and process payments.
  • To improve our website and measure which pages and ads work.
  • To send occasional updates about our services, which you can opt out of at any time.
  • To meet legal, tax and accounting obligations.

Cookies and analytics

Our site may use cookies and similar tools for analytics and advertising measurement, such as Google Analytics and the Meta Pixel. You can block or delete cookies in your browser settings. Where the law requires it, we ask for your consent before setting non-essential cookies.

Service providers we use

We share information only with providers that help us run the business, and only what they need. These include:

  • Stripe, for payments.
  • Tally, for forms.
  • Calendly, for call booking.
  • Google Workspace, for email and documents.
  • Slack and Notion, for project communication and documentation.
  • WhatsApp, if you message us there.
  • Supabase, which stores answers to our online quiz.
  • Vercel, which hosts our website.

We do not sell personal information

We do not sell or rent personal information. We may disclose information if the law requires it, to protect our rights, or as part of a merger or sale of the business, in which case this policy continues to apply.

Where data is stored

We are based in Canada. Some of our providers store data in the United States or other countries, where it may be accessible to local authorities under their laws. We choose providers with strong security and privacy commitments.

How long we keep it

We keep enquiry and contact data for as long as needed to follow up and for up to 2 years after our last contact. We keep client records for the length of the engagement plus the period required for legal, tax and accounting purposes. At the end of an engagement, we remove our access to your tools.

Security

We protect information with access controls, two-factor authentication on our accounts where available, encrypted connections and least-privilege access to client tools. No system is perfectly secure, so we cannot guarantee absolute security.

Your rights

Depending on where you live, you may have the right to access, correct or delete your personal information, to withdraw consent, or to object to certain uses. This includes rights under Canada's PIPEDA, the EU and UK GDPR, and California privacy law. To make a request, email support@hype-media.co. We will reply within 30 days.

If you are not satisfied with our answer, you can contact the Office of the Privacy Commissioner of Canada or your local data protection authority.

Children

Our site and services are for businesses. We do not knowingly collect information from anyone under 18.

Changes and contact

We may update this policy. The date at the top shows the latest version. For any privacy question, contact us at support@hype-media.co, or by mail at Supernova Toronto Inc., Toronto, Ontario, Canada.

Questions about this policy? Email support@hype-media.co.